GOOGLE ADS (PPC)

Reach customers who are already ready to buy.

Search, Shopping, Display and remarketing campaigns built around real purchase intent — so your budget goes toward clicks that are actually likely to convert.

Get a Google Ads Plan See how we run campaigns
Search AdsShopping AdsDisplay & YouTubeRemarketingPerformance Max
Lower CPC
Ad
yourstore.com
Running Shoes — Free Shipping
Shop the latest running shoes. Sizes in stock, easy returns.
Ad
yourstore.com/sale
Running Shoes Sale — Up to 40% Off
Limited stock. Order today for fast delivery.
otherstore.com
Running Shoes | Organic Result
General store listing.
Ready-to-buy clicks
Campaign types

The right ad format for the right intent

Search Ads

Show up when people actively search for what you sell — the highest-intent traffic available.

Shopping Ads

Product images, prices and store name shown directly in search results for ecommerce.

Display & YouTube

Build awareness across websites and video with visual ads targeted to the right audience.

Remarketing

Bring back visitors who almost converted, keeping your brand in front of them.

Performance Max

Google's automated campaign type shown across Search, Display, YouTube and Gmail together.

Conversion Tracking

Accurate tracking so every rupee spent can be tied back to real leads and sales.

How we run campaigns

From account setup to ongoing optimisation

1

Research & setup

Keyword and audience research, account structure and conversion tracking set up correctly.

2

Launch campaigns

Ads, landing pages and bids aligned so budget goes toward high-intent searches.

3

Monitor & optimise

Regular bid, budget and keyword adjustments based on real performance data.

4

Report & scale

Clear reporting on cost per lead and ROAS, then scale what's actually working.

Why Google Ads works

Immediate visibility, backed by real intent

TopPlacement above organic results
Pay-per-clickOnly pay when someone clicks
TrackableEvery rupee tied to a result
ScalableBudget flexes with demand
Frequently Asked Questions

Google Ads (PPC) FAQs

Budget depends on your industry, competition and goals. We help plan a starting budget based on expected clicks, costs and your conversion goals.
Google Ads gives immediate, paid visibility while a campaign runs. SEO builds organic visibility over time. Many businesses run both together.
Yes. Your Digital Crew manages Search, Shopping, Display, YouTube, Remarketing and Performance Max campaigns.
We track cost per click, cost per lead/conversion and overall ROAS, and report on these regularly so results stay clear.
Yes. We can audit an existing account, fix structural or tracking issues, and continue managing it going forward.

Ready to reach customers who are already looking to buy?

Talk to Our Ads Team